"I wanted everything to look like it was from the seventies, and square, because I hate circles," Ke$ha explained about the design.
Playing the part of both designer and model, Ke$ha strikes a fierce pose in the brands campaign. Keeping with the seventies flavor, one ad features the pop star pants less in knee-high socks and roller skates modeling the leopard face watch, while another spotlights the singer in a black '70s-inspired patchwork jacket as she flashes her American flag themed watch.
Ke$ha plans to continue to make strides in the design world with a faux fur collection she plans on launching this year. But for now, we will have to get our Ke$ha design fix in the form of these retro inspired timepieces.